TheEmpowerist is on a mission to leave a positive impact on Earth. Feel empowered, confident and purposeful while rocking these tee’s. Each of these collections are dedicated to a mission! Presently, to save the koala bears and all impacted in the devastating wildfires taking place in Australia.
I will be releasing new collections with purpose every few months or sooner, so stay tuned for more missions and styles coming SOON! After you read through this mission, it would mean the world to me if you take a moment to share the mission with a co-worker, friend, or loved one.
This month, we chose to leave a positive impact on Australia, the animals, and people involved.
Australia is burning. To share some background, the nation has been swept by devastating bushfires. Homes are destroyed, lives taken, and millions of animals dead. With the news of this tragedy, I made the decision to take action on an idea I had been slowly evolving.
Australia is in a state of tragedy
As the articles, headlines and photos swept across my newsfeed I felt so sad for everyone impacted. According to WWF, more than 10.7 million hectares of Australian land have been burned. At least 29 people have died and over 2,000 homes lost.
This one really hit home for me. It’s been estimated that around 1.25 billion animals have been killed across Australia to date. This includes thousands of koalas and other precious animals such as kangaroos and wallabies.
Australia is such a beautiful destination and this horrible tragedy empowered me to take immediate action. I began brainstorming a few ideas, and then everything came together. Recently, I fell in love with the idea of putting out graphic tees that were comfortable, stylish and chic. I created one tee to experience the product as well as the process, it was a WIN! The reason I had been putting this project off, was ultimately because I felt there was zero purpose or positive impact behind creating these shirts. The shirts were meant to be empowering/inspiring but it still did not feel right. Then I realized that with such a dedicated community, there was an opportunity to come together and give back.
The Koala Collection
Say Hello to the Koala Collection! This month’s featured collection: The Koala Collection. A collection of Women’s and Men’s Koala t-shirts and sweatshirts. This month, TheEmpowerist will be dedicating 50% of the proceeds from ALL collections to the WWF Australian Wildlife and Nature Recovery Fund.
Explore the Koala Collection HERE – there are a variety of fun colors for men and women.
The WWF Australian Wildlife and Nature Recovery fund will provide:
• Wildlife response – including partnering with wildlife response organizations, communities and scientists nationally for a swift and effective response and recovery at scale.
• Habitat restoration for people and nature – including restoring forests and damaged wildlife habitat, stopping deforestation, including cultivating habitat connectivity, core habitat and Indigenous and rural fire management.
• Future proofing Australia – including driving innovative solutions to help mitigate climate change, driving climate preparedness, species adaptation and long-term wildlife and nature conservation efforts towards securing Australia’s natural resources for people and nature.
TOGETHER, LET’S SPREAD THE WORD! WEAR YOUR IMPACT AND FEEL EMPOWERED: THE KOALA COLLECTION, CITY COLLECTION AND EMPOWER COLLECTION ARE ALL DEDICATED TO SAVING THE KOALAS AND AUSTRALIA.
Explore the full Impact Tee’s shop – I hope you love it! I am beyond excited to be apart of this mission, thank you for taking the time to explore this cause.